A monthly partnership that puts strategy, creative and campaigns behind your growth, with a website that keeps working between them.
You need a senior partner who owns the plan, makes the work, and stays accountable to the result, month after month.
That is what a Chapter Six retainer is: strategy, creative, social, content and campaigns from one team that knows your business, plus the website care that keeps your digital front door fast, secure and current.
01
For organizations with people who can execute, but nobody senior owning the plan
We work at the strategy layer: quarterly planning, budget allocation, channel decisions and the numbers you are held to. We are not there to hand over a deck and leave your team to it. Our specialists pitch in on the work wherever the gaps are, so the whole investment moves your business plan forward. An extension of your team, not a layer above it.
02
For organizations that would rather hand the whole thing over
We own the plan and the execution: campaigns, creative, content, social media and advertising, with website care underneath all of it. We measure what we run, report on it plainly, and keep building on what works. Your goals become the goals we are judged against.
01
We agree the goals, the budget and what success looks like before anything gets made.
02
Creative, content, campaigns and social produced against that plan, not invented week to week.
03
Campaigns go live, performance is watched, and spend moves toward what is working.
04
A monthly read on what happened, what it cost, and what we are changing because of it.
A site that is built once and then left alone quietly gets slower, older and less secure, while every campaign you run keeps pointing at it. We fold hosting, security, performance and ongoing improvements into the retainer, on credible Canadian hosting, so the destination is never the weak link.
01
Editors, designers, developers, photographers and media buyers, assembled around your project. You get the specialist you need when you need them, without carrying them year-round.
02
Every account has a lead who owns it, so there is always one person who knows everything. Behind them the whole team is reachable. Keep it to your strategist if that suits you, or talk to the designer directly if that is faster. Real people either way.
03
Every tactic ties back to a goal you have named, and business results are the scoreboard. Before anything gets built we agree on what success looks like and how we will measure it, so the work has a target rather than just a deadline. If a tactic cannot be connected to that target, we will tell you rather than quietly bill you for it. And when the numbers say something is not working, we change it instead of defending it.
Where you sit depends on how much of the plan and the execution you want us to own, and how many channels are in play. We will scope it honestly at the strategy session, before anyone signs anything.
Marketing retainers from $2,500/month · DOOH programs from $5,000/month · Publishing projects quoted by scope.
Book a strategy session. We will tell you honestly whether we are the right partner, what we would do first, and what it would take.
Niagara Falls, Ontario
Working with clients across Canada.
4551 Zimmerman Ave
Niagara Falls, ON L2E 3M5
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